Personalized Message Syndication As a Smart Media 


Vol. 19,  No. 1, pp. 61-68, Feb.  2012
10.3745/KIPSTA.2012.19.1.61


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  Abstract

Since the increasing use of smart devices such as smartphone and tablet PC improves the quality of convergence of broadcasting and telecommunication, many new media have been created. This smart device can provide personal environments based on user`s profile (age, gender, and job) and current location. In addition, it can be regarded as a media platform with two-way communication. This paper proposes personalized message syndication, called PMS, based on smart devices and then analyzes its business and technical issues. The PMS service as a smart media provides consumers customized information and can be used for producer`s marketing tools which can lead consumers` heart and participation.

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[IEEE Style]

S. Y. Lee, N. Y. Kim, B. G. Lee, "Personalized Message Syndication As a Smart Media," The KIPS Transactions:PartA, vol. 19, no. 1, pp. 61-68, 2012. DOI: 10.3745/KIPSTA.2012.19.1.61.

[ACM Style]

Seo Young Lee, Nam Yun Kim, and Bong Gyou Lee. 2012. Personalized Message Syndication As a Smart Media. The KIPS Transactions:PartA, 19, 1, (2012), 61-68. DOI: 10.3745/KIPSTA.2012.19.1.61.

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