Impact of Security Charge and Quality on the Usage Satisfaction of Mobile Internet 


Vol. 15,  No. 5, pp. 721-732, Oct.  2008
10.3745/KIPSTD.2008.15.5.721


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  Abstract

The purpose of this study is to explore latent variables that affect users’ satisfaction of mobile internet and to estimate a composite relationships among parameters. In order to examine causative significance between dependent variables and each of the independent variables, we redefined the variables, the quality of information, system and service derived from the DeLone and McLean’s model. And we found out the new independent variables: security and service charge. Prior research adopted mainly TAM(Technology Acceptance Model) to investigate the user acceptance of information services or system. Therefore, it is significant that we developed our research model to appropriate on mobile internet’s inherent nature and that focused on the important variables like service charge and security. In empirical approach, we surveyed 435 samples and conducted structural equation modeling and multi-regression analysis to estimate the regression parameters. The results of the study illustrated that our hypotheses covering the quality of information, system and service, security and service charge were supported.

  Statistics


  Cite this article

[IEEE Style]

B. G. Lee, K. Y. Kim, S. W. Koo, "Impact of Security Charge and Quality on the Usage Satisfaction of Mobile Internet," The KIPS Transactions:PartD, vol. 15, no. 5, pp. 721-732, 2008. DOI: 10.3745/KIPSTD.2008.15.5.721.

[ACM Style]

Bong Gyou Lee, Ki Youn Kim, and Sung Wan Koo. 2008. Impact of Security Charge and Quality on the Usage Satisfaction of Mobile Internet. The KIPS Transactions:PartD, 15, 5, (2008), 721-732. DOI: 10.3745/KIPSTD.2008.15.5.721.